Advance Business Support


Advance Business Support


Advance empowers creative businesses to realise their full growth potential and take their business to the next level


Thanks to the Cultural Development Fund, Creative England has been commissioned by Wakefield District Council to deliver Advance, an exciting new opportunity for the creative sector in Wakefield and beyond.

The programme will provide bespoke business support to creative SMEs, freelancers and individuals living and working in Wakefield and the region, bringing national profile to this vibrant and creative city.

The programme will offer three levels of support to creative businesses and professionals:

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Online Content

We’ll be kicking off our online support with a webinar series focused on accessing finance. Over seven modules, we’ll be giving a comprehensive overview of the post COVID creative investment landscape. Looking at grants and crowdfunding all the way to business angels and venture capital, by the end of this interactive series you’ll have all the tools and knowledge to assess the right finance option for you and your business.

You can sign up to the full series or simply register for the sessions that most interest you. Attend the live webinars for the opportunity to interact with our experts and fellow attendees or view online after the event on the Creative Wakefield website.

Webinar 1 ‘Financing Creativity – The Business of Art’
Webinar 2 ‘Financing Creativity – Why Creative Businesses Fail’
Webinar 3 ‘Financing Creativity – Raising from the Crowd’
Webinar 4 ‘Financing Creativity – Partnerships and Private Funds’
Webinar 5 ‘Financing Creativity – VC vs Loans’
Webinar 6 ‘Financing Creativity – Angel Investors’
Webinar 7 ‘Financing Creativity - How to be Pitch Perfect’

Sign up to Creative Wakefield to register, or sign in here



Advance is offering ambitious creative businesses and individuals the opportunity to work with industry leading mentors who will provide tailored support, access to networks and industry expertise.


If you’re looking to take your business to the next level, Advance is here to help. Whether you’re looking to gain industry contacts, take a new product to market or find investment we will partner you with sector specialists to help you achieve your goal.

Over six months you will receive 10 hours of mentoring designed around your business plans and aspirations. This will be delivered both in a 1:1 setting and in group sessions with your fellow mentees giving you the chance to learn from your peers, explore opportunities for collaboration and build an intimate network of support.

The first round of mentoring is open to companies/individuals working in Games, Immersive Entertainment and Digital Agencies.

Check out our mentors

Click below to find out more about each cohort.



Throughout the programme we will be coordinating opportunities for networking and group learning through workshops and events. We will also be supporting the local creative community by partnering with established festivals, conferences and events in the region.

See our list of upcoming events below. If you have an event coming up and you’d like Advance to get involved or if you require any information about the programme please contact us.

Forthcoming Events

Leeds Digital Festival

Leeds Digital Festival

24th September, 13:00 – 15:00
As part of the VMC, we will be joined by our digital agency mentors for a session to give an ...
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Meet our Immersive Entertainment Mentors

Meet our Immersive Entertainment Mentors

24th September 13:00 – 15:00
Meet our Immersive Entertainment Mentors ...
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 Sign up to Creative Wakefield for free to register for these events, or sign in here

Contact us

If you have an event coming up and you’d like Advance to get involved or if you require any information about the programme please fill in the form below.