1815 WordsmithsUnltd 19/04/2023 EDIT PUBLIC PROFILE Your Profile Picture Drop files here or Select files Accepted file types: jpg, jpeg, png, Max. file size: 256 MB. Your name(Required) Your pronouns (optional) Your occupation(Required) Include me in the Members Directory Include me in the Members Directory (recommended) Employment typePlease selectSelf-employedEmployedVolunteerStudentTrainee (includes Apprentices)UnemployedOtherEmployment type other (please describe) Business typePlease selectFreelancer (sole trader)Limited CompanySocial EnterpriseCharityEducational InstitutionPublic Sector OrganisationCorporationOtherBusiness type other (please describe) Business sizePlease selectMicro (0-9 employees)Small (10-49 employees)Medium (50-249 employees)Large (more than 250 employees)Your email address Your website URL Your Twitter URL Your Instagram URL Your Facebook URL Your LinkedIn Profile URL Your Etsy Shop URL Tell us a bit more about yourselfWhat do you do?I’m a copywriter and awards entry expert, with a background in communications and PR. Along with my amazing team, we tell business’s stories on their website, in promotional material, and in award entries. We work with a wide range of clients, from micro businesses to international PLCs, writing, editing and proofing everything from blogs to annual reports, web copy to marketing collateral.What steps did you take to get where you are now?My career in public relations taught me the value of stories. And you’re only successful in PR if journalists choose to publish your news, so you quickly learn what a great story looks like. I absolutely love taking a messy ball of information and turning it into the written equivalent of a beautiful knitted jumper. Translating how people and businesses want to talk about themselves and getting to the heart of what they are about is what I’m happiest doing. I help companies develop their own tone of voice, adding a layer of sophistication to brand, which is usually only thought about in the visual sense (logo, colour palette). I set up Wordsmiths in 2011 and have built a strong team of associates to deliver for clients, recently adding to our in-house resource with our first employee.What type of creative opportunities are you looking for?We love to work with marketing agencies and in-house comms and marketing departments as their outsourced copywriting team. We bring specialist skills over and above what a generalist in an agency can. We are also happy to talk to anyone about how awards might benefit them - although we talk lots of people out of entering awards as it isn’t the right thing to spend their time/money on if another tactic would deliver more. It’s how we maintain our integrity, but also how we’ve kept our >80% shortlisting rate since 2011.Answer as many of the following questions as you like to enhance your profile pageMy dream creative collaboration would be...working with a marketing agency on a new brand, or a brand refresh to complement their visual work with our tone of voice skills. Then we can work together on a new website and all other browns collateral the client needs.What does Wakefield mean to you?It’s been home for >20 years and I love the rich history and creative culture we have.My proudest momentApart from my children’s achievements, publishing my book, Glory: The Magic Formula for Winning More Business Awards. (Find it on Amazon!)An unexpected thing about meI have a medieval history degree and am still a bit of a history geek. 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