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New Realities Lab

Immersive Reality Solutions

What I do:

Welcome to New Realities Lab! We’re all about crafting immersive experiences using Spatial Computing, Augmented Reality, and Artificial Intelligence. Our focus? Creating user-friendly projection mapped immersive spaces that are sustainable and built to last. We prioritize content and UI development, ensuring long-term usage and adaptability. Our flexible solutions evolve with the immersive tech landscape.

What steps I took to get where I am now:

We’re a bunch of Wakefield folks with diverse backgrounds in animation, film, live events, and technology dev/sales. We’ve pooled our talents to create something special: an immersive product designed to revolutionize teaching, training, and entertainment. Our journey has been a blend of creativity, tech-savvy, and a passion for making truly engaging experiences.

What creative opportunities I'm looking for:

We specialize in transforming any artistic or business/training content into captivating 360 immersive experiences that can be experienced in our Wakefield studio, or in your very own Immersive Lab. Whether it’s historical footage, live events, or a resident artist’s installation, We can convert 2D to dynamic 3D environments that breathe new life into creative works. Our approach enhances education and enriches local services, training, and entertainment.

My dream creative collaboration:

Our motto is “Innovate, Educate, Entertain,” and we’re excited to collaborate with local creatives, businesses, artists, schools, and developers. We have a unique, immersive lab right in the heart of Wakefield, and we maintain an open-door policy for visitors, collaborators, and anyone interested in exploring immersive technology.

What does Wakefield mean to me?
To us, Wakefield is more than just our base; it’s our inspiration. We’ve seen this city grow and evolve over the past 50 years, and we’re proud to be part of its vibrant community. As Wakefield embarks on its technological journey in 2024 and beyond.
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